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Knowledge Utilization in Knowledge Intensive Firms-State of the Art and Future Research Directions

Reference

Diehr, G., & Güldenberg, S. (2014). Knowledge Utilization in Knowledge Intensive Firms-State of the Art and Future Research Directions. Paper presented at the International Forum on Knowledge Asset Dynamics (IFKAD), Matera, Italy.

Publication Type

Paper in Conference Proceedings

Staff Members

PD Dr. habil. Stefan Güldenberg Dr. rer. oec. Gregor Diehr

Participating Institutions

Institute for Entrepreneurship Chair in International Management

Research

International knowledge marketing - the commercialization of knowledge based resources with the support of reputation
PhD-Thesis
September 2009 until September 2015 (finished)
The two fields of research, knowledge marketing and reputation management of the company has become significantly important in the science community. Both topics have been just fragmentary worked on. ... More